Banners and Banner Stands … What’s Best for Your Tradeshow Banners

Banners and Banner Stands … What’s Best for Your Tradeshow Banners

Trade show banners and banner stands are a cost effective way to add pizzazz to your trade show booth. Banners will instantly attract attention to your marketing message at a very low cost. The banner stands print in large format; the vibrant print will pop to the human eye. Exhibitors use retractable banner stands to attract attention to their booth and to make special offers to visitors. The value of a banner stand extends beyond the trade show it can be utilized in retail locations, shopping malls, business meetings, seminars, special events, Chamber Meetings, business networking events and more.

You want your trade show display graphics and banners to grab people’s attention and draw them into your booth. Trade show supply companies usually provide graphic design services either in-house or on a contracted basis that can be customized to fit your needs.

Be sure graphics and banners with your company and/or product name are highly visible, well-lit, and features large readable text. You may want to have multiple signs in different areas of your booth. Keep your message succinct and direct. After all, you only have about three seconds to make an impression and turn a by-passer to a visitor.

Banners and Banner Stands– come in such a wide array of sizes and shapes … making it easy to find one to fit your display booth. Here is some basic information on printed banners.

Printed Vinyl Banner Backwalls – Vinyl print banners are the most popular sellers because the images printed on the hi-gloss vinyl material are much more vibrant and vivid. They have a sharp clean look of quality. Vinyl banner stands make the strongest visual impact making them preferred over fabric prints. Vinyl however can be susceptible to creases and crinkles when stored or used improperly. With correct and careful use vinyl banners can last a many years. They come in differing thicknesses making some of the thinner materials subject to curling on the edges over time. You can order anti-curl vinyl which is the thicker vinyl which resists

Printed Fabric Banners – Cloth or fabric banners offer vibrant graphic prints because they are die sublimated into the fabric; making them very durable. They are resistant to staining or fading so they last a long time. Fabric will not crease or wrinkle and is tear resistant, unlike vinyl banners which can be torn if improperly handled. Fabric banner prints come as a non-glare matte finish making them easy to see and read in any type of lighting environment. There is a stretch fabric material called tension fabric which is like a spandex material that eliminates banner prints to wrap around curved displays. There is also flag banner material which is light mesh used in flag banners.

Banner Stands – The following type of banner stands can be used to display banner prints, fabric, vinyl or both.

Trade show banner stand displays

Retractable Banner Stands – These stands are often referred to as “pull-up banner stands” – they operate similar to a rolling window shade. The graphic is rolled down into the base of the stand making it a safe and easy way to transport your banner stand. Because you only have to roll and unroll the graphic and attach it to a clip at the height of the banner stand, assembly is very easy. They also come as double sided retractable banner stands to double your exposure – easily seen from both directions!

Adjustable Telescopic Banner Stands – a great option for one-time use or permanent display at a retail location. Telescopic banner stands have adjustable telescoping poles that adjust to different sizes as needed to fit your graphic. Telescopic banner stands look very much the same as the retractable banners but typically cost less.

Spring-back Tension Banner Stands – these are also called tension back banner stands. Being light weight and easy to use makes it a great choice for promoting your business. Changing the graphic is fast and simple with its snap-lock graphic rails. The hardware cost is very inexpensive but they do have some draw backs. Their light weight makes them susceptible to falling over, so they need support from behind.

Shaped Banner Stands – offer a way to gain nearly everyone’s attention. The human eye is naturally force-attracted to moving objects – thus the popularity of this banner stand. This is a way to be a little different adding uniqueness to your trade show booth. These banner stands use the same vibrant vinyl graphics, only they offer a larger space for your marketing message or branding information and best of all, it constantly scrolls a wrapping vertical graphic.

Flag Banners Stands – These banners are becoming very common in today’s market. Excellent at outdoor shows, these banner stands also offer indoor effectiveness by using a fan to create a waving graphic. The movement creates an eye grabbing effect that can help your booth attract more visitors. Flag banners come in various heights and shapes to add a natural special effect to the average trade show booth.

EZ Tube Banner Backwall Displays – These are an exciting new item to being offered in the trade show marketplace. These state of the art banner stands come in different sizes and shapes. They have a tube like frame that
is light weight, durable and simple set up. EZ tube displays have vibrant and durable stretch material graphics making them resistant to creases, wrinkles and even tears. These banner displays offer simple assembly and often serve as the entire trade show booth display making this banner stand one of the best sellers on the market. Best of all, because of their very large size, they give you the largest “bang for your buck”.

Hanging Banners – are a must have if you want to get noticed. These extra-large hanging banners are produced from high quality fabric and enables your booth to be seen from practically anywhere at the trade show. Available in round, square, or triangle configurations as well as varied sizes, there are Hanging Banners that would suit almost any situation.

You are now better equipped to utilize the best banner product to meet your requirements and budget.


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